Today, many independent musicians possess the tools and means to act as their own “record label”. Although, while manufacturing, distribution, and media resources are now as accessible as ever, many emerging artists lack the time and skills necessary to effectively utilize those resources in order to properly market and sell their album or creative project to a targeted audience of fans and industry influencers. Furthermore, the world of self-promotion is certainly rife with obstacles and the return-on-investment can often be minimal.
Driftless Music believes that like minded artists banding together can create more opportunities for one another and provide a more engaging and entertaining value proposition to their fans. Most importantly, their collective output, shared resources, and common audience allows them to be much more efficient in their attempt to overcome the obstacles of self-promotion, such as the fragmentation of the online world, the geographic fragmentation of existing and potential fans, the need to obtain multiple impressions, and the extremely crowded marketplace.
In addition to striving to become an resource for regional creativity, Driftless Music provides various marketing, publicity, and sales services on a commission basis to established and friendly musicians that fit our progressive & inspired folk / alternative / experimental niche.
Driftless Music presents a regular showcase on the third Friday of every month at Acadia Cafe in Minneapolis, MN. Head over to the contact page if you are interested in performing or learning more about the showcase. Beginning in 2011, the Acadia Showcases will happen bi-monthly.
In addition to striving to become an resource for regional creativity, Driftless Music provides various marketing, publicity, and sales services on a commission basis to established and friendly musicians that fit our progressive & inspired folk / alternative / experimental niche.
Click HERE to view a list of present and former artist clients.
Driftless Music presents a regular showcase on the third Friday of every month at Acadia Cafe in Minneapolis, MN. Head over to the contact page if you are interested in performing or learning more about the showcase. Beginning in 2011, the Acadia Showcases will happen bi-monthly.
Driftless Music can also provide Radio Promotion, Licensing Promotion, Tour Management, Merchandising, and Website Design & Development services for a pre-negotiated flat fee. If you think we'd be a good match, head over to the contact page and introduce yourself, your project, and your goals.
